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Keynote Speakers​:

Scott Stratten

Opening Keynote Speaker
UnMarketing: Stop Marketing and Start Engaging
Wednesday, October 28, 2015
Sponsored by: National Speakers Bureau

Formerly a music industry marketer, national sales training manager and a Professor at the Sheridan College School of Business, he ran his “UnAgency” for a nearly a decade before solely focusing on speaking at events for companies like PepsiCo, Adobe, Red Cross, Hard Rock Cafe, Cirque du Soleil, Saks Fifth Avenue, Deloitte and Fidelity Investments when they need help guiding their way through the viral/social media and relationship marketing landscape.


He now has over 174,000 people follow his daily rantings on Twitter and was named one of the top 5 social media influencers in the world on It’s the only time he’s felt comfortable being compared to Ashton Kutcher, P Diddy and Justin Bieber. He has written four best-selling business books, the newest being “UnSelling: The New Customer Experience”. His passion comes out most when speaking on stage and preaching engagement. He has become one of the most sought-out speakers on the subject. CSAE is delighted to have Scott speaking at the opening ceremonies at its 2015 Conference in Calgary.


Kit Grant

Showcase Breakfast Keynote Speaker
...Success Through Responsibility

Thursday, October 29, 2015
Brought to you by: The Canadian Speaking Hall of Fame
Sponsored by: Tourism Saskatoon

Kit Grant has delivered more than 3,000 keynote and training presentations in 21 countries on 5 continents. He specializes in “pushing people” outside their comfort zones to get the “even better results” they deserve.


Kit has earned the CSP (Certified Speaking Professional) designation from the National Speakers Association and the CSP (Certified Sales Professional) designation from the Canadian Professional Sales Association. Having both designations made Kit the world’s first CCSSPP! He has been inducted into the Speaking Hall of Fame and served as the World President and Chair of the Executive Council of the Global Speakers Federation in 2001-2002. Kit has received the International Ambassador Award for service to the global speaking industry and the Spirit of CAPS Award for service to the speaking industry in Canada.


Dave Hemstad

Emcee: The Final Act: Closing Plenary

Friday, October 30, 2015
Sponsored by: The Lavin Agency

Called a "Canadian Master" by Just For Laughs, Dave Hemstad has skyrocketed to the top of the national comedy scene, appearing regularly across the country. Brashly confident on stage with clean, refreshing motivational humour, Hemstad muses on daily life, modern world frustrations and social tensions we all experience, but keep to ourselves.
Dave Hemstad is a three-time Canadian Comedy Award nominee who began performing on national television in 2002. In addition to his own half hour Comedy Now Special on CTV and his Gala performance at the prestigious Just for Laughs Festival in Montreal, he has taped appearances for both the Halifax and Winnipeg Comedy Festivals for CBC. Dave has many acting credits to his name including having starred in the Showcase comedy series Almost Heroes. Dave is currently a regular on CBC's smash hit The Debaters for both television and radio. 
Hemstad's hilarious deliveries, and ability to correctly read audience mood—adjusting his performance accordingly—make him a dream emcee for anyone looking for a light, intelligent, and clean (but not cheesy) comic. Hemstad is a fresh, hilarious comic with an incredibly bright future.

Bruce Kirkby

Closing Keynote Speaker
Cleaning Your Cluttered Brain: A Field Guide to Productivity and Performance in a Hectic World
Friday, October 30, 2015
Sponsored by: Speakers' Spotlight

Bruce Kirkby has been shot at in Borneo, and taken hostage in Ethiopia; he has survived crocodile attacks on the Nile and weathered high-altitude storms in Alaska. Offering mesmerizing stories based on 20 years as an explorer, writer, and photographer, he encourages audiences to get out of their comfort zones, think creatively, and take calculated risks. A weekly columnist with The Globe and Mail, his belief in human potential is contagious.

Bruce’s journeys span 80 countries—and include some of the wildest corners of the planet. He has crossed Iceland by foot, explored Mongolia on horseback, traversed Arabia on a camel, and was captured by the Myanmar army while on assignment. Adding to his adventure, he has leapt from planes, dove with sharks, and fought off Nile crocodiles (using a damp copy of the Utne Reader).

In addition to his writing with The Globe and Mail, Bruce is a contributing editor for Explore, as well as a bestselling author; his work also regularly appears in Canadian Geographic, Outside Magazine, and Time. He is an award-winning photographer, the former host of CBC’s No Opportunity Wasted, and the creator/producer of Travel Channel’s Big Crazy Family Adventure.


Concurrent Sessions:

Christopher Bauer

Professional Ethics: A Preventive Maintenance Approach
Wednesday, October 28, 2015, 10:00-11:30

Christopher Bauer is a clinical psychologist by training with over twenty-five years of experience as a speaker, trainer, author, and consultant on professional ethics and values-driven business strategies. Between coaching, speaking and consulting, he has worked with front-line workers to senior executives and everyone in-between. Clients of Dr. Bauer have run the gamut from small and medium sized businesses and organizations to every level of staff and management at Fortune 500 corporations.

Although ethics and fun aren’t words normally heard in the same sentence, for over twenty-five years, Christopher Bauer has been helping individuals and organizations build and maintain great professional ethics, all while having a great time.

Dr Bauer’s articles on how to build and maintain great professional ethics have appeared in such journals as CEO Refresher, CFO Magazine, Financial Executive, Internal Auditor, and many other print and online publications. The latest edition of his book, "Better Ethics NOW: How To Avoid The Ethics Disaster You Never Saw Coming” has been a business ethics Top Seller on and he publishes a free “Weekly Ethics Thought” seen by thousands of readers worldwide.

Because of his unique contribution to the prevention of ethics problems, Dr. Bauer has been recognized with the Certified Fraud Specialist designation by the Association of Certified Fraud Specialists.

Additional information on Dr. Bauer’s programs as well as free subscriptions to his Weekly Ethics Thought are available at his website (

Lorraine Behnan

Communicate to Captivate
Thursday, October 29, 2015

Lorraine Behnan gives professionals the confidence and communication practices to achieve their presentation goals. She is known for her entertaining and energetic programs, which combine her skills as a long-time presentation coach for corporate executives and as a former actor with the famous Second City Comedy Revue where she truly learned how to think on her feet.

Lorraine’s workbook, Communicate to Captive, and instructional audio CD, How to Communicate to Any Audience, have helped hundreds of professionals become more effective presenters and communicators. As a presentation coach, she has worked with top CEOs, presidents, and senior executives.

Behnan received her Bachelor of Fine Arts in acting from the University of Alberta, was a former member of the faculty of drama at the University of Guelph, and is a member of the Canadian Actors’ Equity Association and Alliance of Canadian Radio and Television Artists. She has performed leading roles in theatre, film, television, and radio, and she was the recipient of the “Award of Excellence” for outstanding performance at the renowned Citadel Theatre in Edmonton.

Raewyn Brewer 

Pre-Conference Value Added Event: The Intentional Board
Tuesday, October 27, 2015
Separate registration required

As a governance lawyer, Raewyn is called upon regularly as a trusted advisor to discuss foundational and emerging governance practices and help clients navigate difficult issues. She is recognized for her ability to effectively bridge the disciplines of evaluation and governance with legal expertise. Raewyn has worked with nonprofits, associations, public sector organizations, regulatory bodies, and corporations.

Raewyn is an Adjunct Professor at UBC’s Law Faculty where she teaches a course on Director’s Duties. She previously sat as a Member of the Employment Standards Tribunal of BC and also served on the Association of Women in Finance (Vice Chair) and the Dean’s Women’s Advisory Committee (Chair). As the current Governance Committee Chair of the Vancouver Society of Children's Centres , Raewyn understands firsthand the challenges associations face and brings this experience and knowledge to her speaking engagements and workshops.

Lea Brovedani

Building on Trust to Engage and Retain Members
Wednesday, October 28, 2015

Lea is the author of two books, "TRUSTED – A Leader's Lesson" and "Rebuilding Trust" and countless business articles on the subject. Lea has worked with companies and individuals in North America, Europe, India, Indonesia, Singapore, Africa and soon China, delivering keynotes and workshops on both emotional intelligence and trust.

Her first regular job was at the age of 12 delivering the daily paper in her hometown of Calgary. She learned the lesson that you build trust by delivering what you said you would, ...on time, all kinds of weather and with a big smile. 

Her kids will tell you that Lea can always be trusted to cry when she is picking them up or driving them to the airport. Her husband would tell you that she can't be trusted with the last piece of chocolate.

Rod Cameron

Partners in Event Excellence: Exploring Opportunities for Strategic Cooperation in Optimizing the Meeting Experience
Wednesday, October 28, 2015 

Rod Cameron is a strategic management consultant and association manager with an extensive practice in the international Meetings Industry. He currently serves as Executive Director of the Joint Meetings Industry Council (JMIC), an organization consisting of 14 major international meetings industry associations; Executive Director of the Brussels-based International Association of Convention Centres (AIPC), whose members include 173 International convention centres in 54 countries worldwide and Executive Director of Convention Centres of Canada, which represents 21 of Canada's major convention centres. He is also the Faculty Head for the AIPC Academy, a leading industry professional development program held annually in Brussels.

His areas of expertise include association management, industry relations, event organization, professional development and facility development, management and marketing. He has worked with clients ranging from major international facilities and corporations to governments and professional associations, and directed or participated in a number of major destination and facility development projects, including the evaluation of infrastructure and management program proposals on behalf of various levels of government in a variety of different countries.

He speaks, writes and is regularly interviewed on the international meetings and convention centre industries on behalf of both industry associations and individual clients, and carries out ongoing research projects and sector analyses to document and support industry issues. More than 300 of his articles have appeared in Industry publications, and he has delivered over 150 industry-related presentations to a variety of international audiences in more than 30 countries as well as authored a number of publications on various aspects of industry development and convention centre management. 

Michelle Cederberg
How to Get the Most Out of Your Volunteers
Wednesday, October 28, 2015

Health and Productivity Expert Michelle Cederberg galvanizes people to blaze their own path and live a bigger life. An in-demand speaker, author, health expert and life coach, she empowers clients to break down the physical and emotional barriers that get in the way of growth - in business and in life.

She holds a Masters in Kinesiology, a BA in Psychology, a specialization in Health and Exercise Psychology, is a Certified Exercise Physiologist (CEP) and Certified Professional Co-Active Life Coach (CPCC). She combines mind, body, humour and practicality to inspire change!

A natural storyteller, Michelle transports delighted audiences on a journey of truth and laughter that will empower them to optimize health and energy habits, find better work-life balance and gain momentum toward the personal legacy they long to create. Michelle is the author of three books. Her latest literary spark plug, Energy Now! Small Steps to an Energetic Life shares her philosophy in an eye-opening and practical way, with methods that make a difference.

Jean-Francois Champagne

The Role of Technology in Driving Association Growth
Thursday, October 29, 2015

JF Champagne is a highly effective association leader and technology visionary with a strong future focus, enabling not-for-profit organizations to thrive in the digital age. He explores how technology can be integrated in strategic planning processes to build better and stronger organizations.

A skilled communicator, fluent in English and French, JF regularly speaks nationwide on a variety of electronic security  and technology topics that impact organizational effectiveness. He has authored two long-running trade publication columns on electronic security and technology.

Throughout his 20-year career in the electronic security industry, he has been invited to present at conferences across Canada, and has received top sales awards in national and regional sales roles.

Today, he is dedicated to helping not-for-profit organizations take advantage of technology solutions to become more effective. He currently serves as the Canadian chair of NiUG, a software-solutions user group for the not-for-profit sector, and sits on the board of the Canadian Society of Association Executives (CSAE).

He continually seeks technology solutions for modern association issues regarding data management, organizational innovation, optimal integration of association management systems, and the use of cloud-based technology.


Christine Charnock

CAE Case Studies
Wednesday, October 28, 2015

Christine is the CEO of the Canadian Rheumatology Association.  She continues to love working there after 18 years for 3 main reasons: the people she works with (board, staff and volunteers), the organization's dedication to change for improvement and the capacity to work virtually.  She is a lifelong learner, a collaborator, a detective and a connector - constantly on the lookout for improvement.  Someday she will return to her first love, international development.

Bradley Chisholm

Pre-Conference Value Added Event: The Intentional Board
Tuesday, October 27, 2015
Separate registration required

Bradley’s experience in law, government, and leadership development allows him to add unique value to clients across the public, private and non-profit sectors. Bradley’s practice at WATSON includes the design and facilitation of Board and CEO evaluations, governance reviews, succession planning sessions and governance education. Bradley’s ability to disseminate information, identify key issues and facilitate difficult conversations allows him to ensure the board engages in the conversations that are most critical.

Prior to joining the WATSON team, Bradley was a partner of a management consulting firm specializing in leadership development and executive coaching. He served as the chief of staff to Alberta’s Attorney General as well as Alberta’s Minister of Municipal Affairs and Housing where he built a reputation in government for creating collaborative teams to bridge the gap between political and civil service leadership. Bradley is accredited as a Professional Certified Coach (PCC) with the International Coaching Federation. He attained his JD from the University of Calgary and his BA Economics from McGill University."

Dana Cooper

Amalgamation Anatomy
Friday, October 30, 2015

Dana is currently the Executive Director for Orthotics Prosthetics Canada, an Association Management consultant and instructs the CAE 200 module of the CAE certification course.  He has lived in Ottawa for the past five years with his wife Nadine and their three boys aged 19, 16, and 13.

Dana possesses considerable breadth of experience with over 20 years in such positions as Executive Director, General Manager, Chief Operations Officer and Director of Government Relations. He is strategically oriented and has facilitated strategic plans for over 12 years for a variety of organizations. In addition to strategic planning, Dana has undertaken roles such as database implementation, interim Executive Director, benchmarking, evaluation strategies, analysis and implementation recommendations for the new not-for-profit corporations act, created and analysed surveys and much more.

Dana is very successful at building relationships and applying his skills to a wide variety of challenges. He has also taken the leadership role in human resources and developed many policies and procedures in areas such as hiring, orientation, performance evaluations, performance-based compensation, and more. Dana specializes in strategic communications and segmenting markets to improve communication efficiency.

With a very solid academic foundation (MBA and CAE), including teaching university courses in Leadership, Business Strategy, and Consumer Behavior, he brings together the academic, in determining a course of action to address a challenge; and the practical, in adding his experience to meeting the needs presented by the challenges. Dana authored the Membership Recruitment and Retention chapter in edition two of Canadian Association Management textbook and the Fundraising chapter in edition one. He has authored articles on membership service, networking and service delivery and presented at conferences across Canada on the member experience.

Randall Craig

Forget Social Media: 20 Reasons Why You Shouldn't Invest a Penny In It
Wednesday, October 28, 2015


Randall Craig is an internet pioneer who led the web strategies for several major market newspapers, international financial institutions, and consulting firms since 1994.

He has founded several successful start-ups, held a long-time position at a "big-four" consulting firm, and was a senior executive at an American public company. Randall is currently the President and Chief Strategist of the consulting firm 108 ideaspace, and shares his knowledge in the area of Social Media and Digital Marketing with audiences across North America.

Randall is the author of seven books, including the Online PR and Social Media series, The Everything Guide to Starting an Online Business, and the best-seller Personal Balance Sheet. He is the co-author of Social Media for Business: 101 ways to grow your business without wasting your time, and has written hundreds of articles on driving strategy with digital. Randall is faculty at the Schulich School of Business Executive Education Centre, and blogs for the Huffington Post. In addition, he hosts the weekly webTV show Professionally Speaking TV, serves on the national board of the Canadian Association of Professional Speakers, and is a member of the Global Speakers Federation. He has a CFA, MBA, CMC, CSP, and a Black Belt in Karate.

Jeff De Cagna

Nuturing Your Association's Growth Orientation
Wednesday, October 28, 2015

Discovering Growth Opportunities through the Practice of Foresight
Friday, October 30, 2015

Jeff De Cagna is chief strategist and founder of Principled Innovation LLC (P.I.), and the association community’s leading voice for innovation. He is an author, speaker and strategic advisor for associations and non-profit organizations across North America and around the world. A respected contrarian thinker, Jeff has been challenging association orthodoxy and inviting boards, CEOs and other senior decision-makers to pursue the generative work of transformation for more than 20 years.

Jeff is a Fellow of ASAE: The Center for Association Leadership, served on the ASAE Board of Directors from 2007-2010 and currently serves on ASAE’s Key Consultants Committee. Jeff also served on the RedRover Board of Directors from 2011-2013, serving as both board chair and vice chair during that time.

A graduate of the Johns Hopkins and Harvard universities, Jeff has pursued executive education at the MIT Sloan School of Management, Oxford University and Harvard Business School, and he holds the BoardSource Leadership Certificate for Nonprofit Board Chairs.

John Devitt

CAE Case Studies
Wednesday, October 28, 2015

John Devitt has over ten years experience in the not for profit and tourism sectors.  John has worked for small and large Chambers of Commerce, Destination Marketing Organizations, and served on several not for profit Board of Directors.  John has established a reputation as an innovative and creative "ideas" Executive, with the ability to take action and roll up his sleeves to lead those ideas to completion.  John has been responsible for the development and execution of new branding strategies, membership engagement programs, and marketing initiatives that have resulted in membership and revenue growth for all organizations he has worked with.

Sophie Doukas

Social Enterprise - Rethinking Your Organization Structure
Wednesday, October 28, 2015

As Principal with Grant Thornton’s Assurance and Business Advisory Services practice, Sophie offers more than 20 years of experience in comprehensive and special-compliance audit services, including internal control evaluations. She works primarily with not-for-profit organizations and professional services organizations, but also serves a range of clients from small, owner-managed businesses to professional services organization.  She is also the Professional Standards and Human Resources coordinator for Grant Thornton's Toronto office’s Assurance Services practice group.

Sophie is a prominent member of Grant Thornton’s Southern Ontario Not-for-Profit Organization (NPO) and Professional Services (PS) Sector Groups. Sophie specializes in members based associations and labour organizations. Her relevant clients include Elementary Teachers’ Federation of Ontario, Ontario English Catholic Teachers Association, Ontario Teachers’ Federation, the Society of Energy Professionals, Unifor Legal Services Plan, Occupational Health Clinics for Ontario Workers, CANDU Owners Group Inc., Retired Teachers of Ontario including the Foundation, and numerous other organizations. Other for-profit clients include several professional service firms, manufacturers and distributors.

Marie-Louise Doyle 

E-Tools and Revenue Generation: Taking them from Cost Centres to Revenue
Wednesday, October 28, 2015

Marie-Louise has been involved in the events industry for over 20 years, including a role as President of Meeting Professional International (MPI) – Ottawa Chapter, and brings the planner perspective to MyEventApps. No-nonsense and to the point, she takes great pride in working with our clients to ensure you get the best out of your app experience.Wife to Paul, Mom to Shane and Kayla and Nana to Isabella and Logan she loves to “break the rules” with the grand-kids much to the chagrin of her kids. 

Lori Gotlieb

Finding the Missing Pieces to Your Volunteer Program
Thursday, October 29, 2015

Lori Gotlieb is the President of Lori Gotlieb Consulting and a community resource expert in volunteerism.  She has built volunteer programs both locally and nationally in a variety of nonprofit organizations.  She has been sought after for quotes and content for a variety of media outlets as a subject matter expert. 

Lori is an internationally published author and was a contributing author of the recently published academic book The Volunteer Management Handbook, 2nd Edition.  She has also written articles published both in print and online, including regular contributions to Charity Village’s website.  In addition to writing, Lori has facilitated numerous workshops to many different audiences across Canada.  As well, Lori is the co-developer and faculty member for Humber College’s Volunteer Management Leadership Certificate Program.

Lori has herself been a very involved volunteer in the field - She has participated as a mentor for the PAVR-O Mentor Program since its inception in 2010, she is the past president of the Toronto Association of Volunteer Administration, a Past Chair of the Advisory Committee at Humber College, Fundamentals of Volunteer Management and the Enriched courses, and a content editor for the International Journal of Volunteer Management. Lori is also a founding board member of Alli’s Journey and past board member of Community Outreach Program in Addictions.

As the 2012 recipient of the Linda Buchanan Award for Excellence in Volunteer Management, Lori continues to practice excellence and push the boundaries of traditional volunteer management through her writing and teaching.

Michelle Gravelle

Partners in Event Excellence: Exploring Opportunities for Strategic Cooperation in Optimizing the Meeting Experience
Wednesday, October 28, 2015

As Director, Meetings and Travel Management at the Canadian Medical Association (CMA), Michelle, and her team of five, support the association and its two subsidiaries with corporate meeting planning and travel management. 

After 24 years with the CMA, Michelle has built a program that is nimble enough to manage events for as few as 10 people and for as many as 700. With a three-year planning horizon, Michelle manages upwards of 70 meetings per year, all of which are national in scope.

Supporting CMA as well as its two subsidiaries—one that provides financial management and one that is focused on developing and promoting products and services to meet physicians’ personal and point-of-care needs—has given Michelle critical insight into the meetings and travel challenges of both the for and not-for-profit sectors. This experience has proven to be an invaluable asset to the program.

Bill Hogg

Fired Up and Focused: Stimulating Change for Passion, Productivity and Performance
Friday, October 30, 2015

Bill started his career in the advertising and marketing industry, where he was instrumental in reversing declining market share for a global beer brand, launching a new luxury automobile category, re-positioning Canada’s largest retailer, redefining government service delivery — and more.

In fact, he was given the most challenging accounts because of his history of success. Not because of his advertising or marketing skills, but because of his leadership and ability to motivate people to get things done.

Bill uses those same skills of marketing and persuasion to help clients create sustainable change in their organization to improve passion and productivity with their people and bottom line results.

As a leadership consultant, Bill has worked internationally at the highest levels as a trusted adviser to some of the world’s most recognized brands that include; Anheuser-Busch InBev, Toronto International Film Festival, HBC Rewards Loyalty & Credit Services, The Bay, McNeil Consumer Healthcare (J&J), Lexus automobiles, Ontario Teachers’ Pension Plan, Proctor & Gamble and Pita Pit International – as well as governments like the City of Toronto (CNE, Exhibition Place) and the Province of Ontario (Ontario Place, ServiceOntario).

In addition to working with both private and public sector organizations, Bill has sat on the Boards of multi-million dollar private corporations and not-for-profits, where he worked with the senior leadership to use his proven skills to influence and bring about necessary change at every level.

Julie King

Game-On: Increasing Engagement Using Gamification
Thursday, October 29, 2015

Julie is a technology entrepreneur, speaker and author who helps association leaders decode the complexities of emerging technologies.

She co-founded Biz-Zone to build transformative web platforms and leads the company's membership database product development team, bringing in innovations that keep the product competitive in a global market while enhancing its uniquely "Canadian" advantages.

Julie draws on the experience she has gained working with associations, as well as emerging ideas from the fields of neuroscience and business, to help others successfully use technologies to transform their organizations.

In her various roles Julie has worked as a writer, content creator, designer, strategist, marketer and software architect - still finding time to parent two Millennials, compete internationally as an athlete and enjoy sailing on Lake Ontario.

Nina Kressler

Partners in Event Excellence: Exploring Opportunities for Strategic Cooperation in Optimizing the Meeting Experience
Wednesday, October 28, 2015

Nina assumed the role of President and CEO of the Shaw Centre on June 1, 2015. Prior to her appointment, Nina was the General Manager of the Centre’s Food and Facilities operation managed by Aramark Sports and Entertainment.  A native of Halifax Nova Scotia, Nina has over 25 years of hospitality industry experience in senior positions in Hotels, Gaming and Entertainment, Convention and Congress Centres.    With experience in both B2B and B2C sales and operations, Nina has led teams in all areas of the hospitality function.  Nina began her career with the Sheraton Halifax Hotel as Director of Sales and Marketing, and moved on to senior sales and marketing and operations roles with Trade Centre Limited and the World Trade and Convention Centre Halifax as Vice President Sales and Marketing. In this role, Nina’s primary goal was to secure and introduce Halifax as a premier destination to host national and international conferences and events. Prior to moving to Ottawa to join the Shaw Centre team, Nina held the position of Vice President Business Development for the Toronto Congress Centre. Nina’s passion for always delivering an exceptional customer experience is engrained in her DNA and remains part of her personal brand each and every day.

Marcia Lyons

Partners in Event Excellence: Exploring Opportunities for Strategic Cooperation in Optimizing the Meeting Experience

Wednesday, October 28, 2015

Marcia Lyons has been General Manager of the Calgary TELUS Convention Centre since 2000.  She holds a Master of Business Administration from the University of Calgary and a Bachelor of Arts, with Honors, in Political Science from the University of Saskatchewan, and her professional background includes human resources management in both the public and private sectors as well as tourism research. 

She has taught Human Resources Management and Convention and Events Management at the University of Calgary and is a founding faculty member of the Brussels-based Academy of the International Association of Congress Centres (AIPC). She is also a regular presenter at the AIPC Facility Operations Summit in Barcelona and the International Sales and Marketing Summit in Frankfurt, and has lectured at the Asia Pacific Economic Meetings Conference, the conference of the International Association of Assembly Managers and at Convention Centres of Canada.  

Susan Manwaring

Social Enterprise - Rethinking Your Organization Structure
Wednesday, October 28, 2015

Susan Manwaring is the National Chair of Miller Thomson’s Charities and Not-for-Profit Group. Susan works with clients from the voluntary sector. Susan provides both specialized tax and general counsel advice to charities and not-for-profit organizations across Canada and Internationally.

Susan advises on establishing charities and non-profit organizations and works with them to address their operational and governance concerns. She is knowledgeable in the law relating to charitable expenditures and day to day questions of charities, including charities working outside of Canada. She also assists clients faced with tax audits and/or other regulatory issues, including advice on legal matters relating to Canadian anti-spam law.

Susan is regularly called upon to advise charities and non-profit organizations on compliance and taxation matters under the Income Tax Act (Canada), as well as other relevant provincial tax regulations. She assists clients with charitable giving issues and with regulations relating to receipting of charitable foundations and expenditures of charitable funds.

Susan writes and speaks frequently on non profit and charities related issues.

Jacqui Mendes 

Association Revenue Diversity - Practical Pathways
Wednesday, October 28, 2015

Jacqui Mendes is Director of Operations at the British Columbia Non-Profit Housing Association (BCNPHA), which provides leadership, support and education for over 800 housing societies in the province.  Jacqui has been a senior leader over the last 6 years in the transformation of the operational and program area of the association, has expanded the member program portfolio significantly, works extensively with association sponsors and events, and is leading a current major project negotiating an $8 million dollar insurance captive.

Jacqui brings over 20 years of senior leadership experience in the non-profit and private sector to her role in association management.  Key skills and experience are in the areas of revenue generation, strategic planning, community development, outreach, marketing and events.  Jacqui has presented at housing community events throughout BC, as well as at the annual BCNPHA 3 day conference which attracts over 800 delegates.   

Jeremy Miller

Sticky Branding: First Choice Advantage
Thursday, October 29, 2015

Jeremy Miller is a brand builder, keynote speaker, and author of Sticky Branding, a Globe and Mail Bestseller.

For Jeremy, branding is deeply personal. After watching his family’s business nearly hit rock bottom, he and his team were forced to take a long hard look at the way the company was run, and at the industry as a whole.

What Jeremy realized was it wasn’t his company’s sales people or processes that were failing them, it was their brand. They regrouped, revamped, and rebranded the business, and within a year had turned the corner and rocketed into growth mode.

That experience inspired Jeremy to embark on a decade-long study of how small and midsized companies grow recognizable, memorable brands — what he calls Sticky Brands.

Fast forward to today, Jeremy has interviewed thousands of CEOs and business owners and profiled hundreds of companies across dozens of sectors. He lives and breathes marketing, branding, and business development, and he knows what it takes to grow a Sticky Brand.

Jeremy is a sought after keynote speaker delivering highly entertaining and informative talks on branding and business development. His keynote presentations have engaged corporate audiences at Richardson GMP, BMO, and Crowe Soberman, and at conferences and industry events. His blend of stories, humor and practical, actionable ideas will energize and inspire you to grow your business into a Sticky Brand.

For more information visit

Marjorie Munroe 

Kirsten Olean

Changing Your Meeting? Communication is Vital
Thursday, October 29, 2015

Kirsten Olean, CMP, CAE, is Director of Meetings at the American Society for Microbiology (ASM), a position she assumed in October 2014 after 17 years at the Association of American Medical Colleges (AAMC).  As director, Kirsten provides strategic leadership for the programs of ASM’s Meetings Board, as well as oversight and direction to a staff of 17 that includes program management, marketing, logistics and exhibits.

A member of PCMA and ASAE, Kirsten is a frequent author for local and national industry publications, and an invited and selected speaker at industry meetings. She has extensive volunteer service to PCMA, including serving as President of the Capital Chapter and Chair of the Achievement Awards and Recognition Committee. She began a three-year-term on the PCMA Board of Directors in January 2015. 

Kirsten received a bachelor’s degree in political science and Spanish from Bucknell University.  She earned her CMP designation in 2001 and her CAE designation in 2010.  She completed the US Chamber of Commerce’s Institute for Organization Management, earning her IOM designation in 2010.  

Corey Perlman

Avoid Social Media Overload for Association Executives
Friday, October 30, 2015

Corey Perlman is a speaker, consultant, and nationally-recognized social media expert. His first book, eBoot Camp!, ranked #1 on in every major business category. In April, he published his second book, Social Media Overload! Simple Social Media Strategies for Overwhelmed and Time-deprived Businesses.

Corey crosses the globe speaking to companies and associations on how to generate real results from their social media marketing initiatives. His company, eBoot Camp Inc., employs a team of highly-skilled digital specialists who manage the social media accounts for over 40 businesses.

When not working, this proclaimed certified propeller-head enjoys long walks with his wife through the aisles of Best Buy and loves taking his two young children on summer vacations to Silicon Valley.

Michelle Phaneuf 

Victoria Prince

An Exploration of Members' Legal Rights
Wednesday, October 28, 2015

Victoria Prince is the Toronto Regional Chair and the National Chair of BLG’s Not-for-Profit Practice Group. Her practice involves advising not-for-profit organizations and charities, including associations, foundations, and educational and other organizations on issues such as governance, by-laws, incorporation, obtaining registration as a charity, contracts and agreements of all types. Victoria is also Business Department Manager in Toronto and a member of BLG’s Management Committee. Victoria is a Director and President of The BLG Foundation , a Director and Secretary of Kids Up Front (Toronto) and involved in a variety of other organizations.

Robert Ramsay

Social Enterprise - Rethinking Your Organization Structure
Wednesday, October 28, 2015

Mr. Ramsay is the President of the Canadian Off-Highway Vehicle Distributors Council (COHV), the President of the Motorcycle and Moped Industry Council (MMIC) and the President of Power Sport Services.

He is a graduate of the University of Western Ontario and served as a political assistant to a Member of Parliament and Cabinet Minister in the Government of Canada for four years.

He has been employed in the not-for-profit sector for over 25 years and received the Service Excellence award in 2001-02. More recently, Bob served as the Chairman of the Board of Directors of the Canadian Society of Association Executives in 2010 and 2011. 

His philosophy of constructive engagement with government to achieve common goals that benefit Canadians and associations and the members that they represent, led to the MMIC being recognized as the Associate Member of the year by Canadian Council of Motor Transport Administrators.

In 2012, Mr. Ramsay was awarded the Queen’s Diamond Jubilee medal for his volunteer leadership of the National Trails Coalition and its contribution to healthy living and economic development and diversification across Canada.

Erin Roberts

The Consumer Culture Invasion: The New Member Value Proposition?
Wednesday, October 28, 2015

Erin Roberts is a Partner at Zzeem. A management consultant and expert in business process re-engineering, Erin enjoys working alongside not-for-profit executives as they lead their organizations to new levels of success.

An accomplished speaker and facilitator, Erin is an expert in the business of not-for-profits. In over a decade of working with membership organizations, Erin has observed that the not-for-profit organization is a business and must be operated as a revenue-positive entity to be sustainable.

Erin speaks to association executives and decision-makers on a variety of topics specifically related to their business.

  • Sustainability
  • Non-Dues Revenue
  • Member Value and Engagement
  • Board Performance
  • The High Performance Membership Organization

With a knack for reducing complexity, particularly in operations, Erin is an expert in the business of not-for-profits. Prior to founding Zzeem, Erin originated debt transactions in the securities industry for large corporate and government clients. A Chartered Financial Analyst, Erin also holds a Master’s degree in Econometrics and a Bachelor’s degree in Economics.

Stephane Simard

Employers' of Choice DNA - CANCELLED
Friday, October 30, 2015

Stephane Simard B.A., B.A.A., CSP is an international speaker and author of four books including the best-seller Generation Y, finalist of the iGenie 2008 prize and the 2008 Business Book prize. For over seven years, he has helped more than 15,000 managers to cope with new trends in human capital management through keynotes and workshops.

Graduated both in Business Administration and in Education, Stephane worked for more than 10 years in small and large manufacturing and service corporations as a manager.

Stephane Simard is a regular columnist in business publications and TV shows as Canal Argent. Since the release of his first book, Stephane was interviewed in more than fifty television and radio shows and has been featured in over twenty-five newspapers and magazines, including Radio-Canada, TVA, V, Rouge FM, Les Affaires and La Presse.

As a professional speaker, Mr. Simard gives about fifty keynotes and workshops annually in various major corporate events across Canada, France and Belgium to help managers mobilize their employees and reduce their turn-over rate.

Jennifer Spear

UnScripted Business: How Business Members Can Remain Relevant to Associations
Wednesday, October 28, 2015

Jennifer is a recovering corporate executive who now helps organizations Do Things Differently and work UnScripted. Jennifer works with leaders, teams and organizations to help them Solve Problems, Plan Strategically and make innovation and creativity a reality in their workplace.

Prior to starting Clean Slate, Jennifer was Vice President of both Human Resources and Marketing for a national retailer and understands the importance of both employee and customer engagement. As a graduate of both Ivey’s Executive MBA program and Second City, Jennifer operates where the business and creative worlds collide. A perpetual student, Jennifer also has a BA in Psychology and a BBA in Marketing and is studying Neuroscience as it relates to learning and leadership. Jennifer has had the good fortune to work with some incredible and diverse clients including large national and multi­‐national organizations, governments and agencies, not-for-profit, and small manufacturing and service organizations. Her Association and not‐for­‐profit clients include: CSAE, CSTD, OREA, AREA, OMDREB, CAPS, CHS, CSCM, CPA, HRPA, DPI, MIAC, TAVA, the Nanny Angel Network, and government agencies such as CMHC and NASA. She is a guest lecturer at the Ted Rogers School of Management and is a member of CSAE, the International Association of Facilitators, the Global Speakers Federation, the Canadian Society for Training & Development, Association for Talent Development, the Human Resources Professional Association, the Applied Improvisation Network, and has sat on the Board of Directors of the Canadian Association of Professional Speakers, Toronto Chapter. Jennifer is the Author of the upcoming book “UnScripted”.

Greg Vanier

Crisis Management and Reputation Management
Wednesday, October 28, 2015

Greg Vanier, Director, is a key member of Global Public Affair’s critical communications practice with a focus on clients in Ontario.

As national lead of the crisis and risk communications team, Greg helps clients prepare for and respond to critical incidents that have the potential to impact corporate reputations. Greg provides counsel to both communicators and executives on crisis and risk communications, and has worked with clients across a number of diverse industries and sectors. He has developed communications strategies for Fortune 500 companies, non-profits and government agencies, and frequently presents on the topic of social media and crisis communications at universities, conferences and within corporate boardrooms. As a trusted advisor, he provides real-time crisis support, often acting as a member of corporate crisis response teams.

Greg works with a variety of industries providing critical issues and crisis communications strategies, with a focus on infrastructure development, financial services, information technology (and associated cyber risks), consumer goods, food & agriculture and health & life sciences. Greg was instrumental in building Global’s communications practice in Calgary, focusing on crisis planning in the energy and natural resources sectors.
Prior to joining Global, Greg led the crisis team for a boutique public relations consultancy, worked as a communicator for one of Canada’s oldest power generation companies focusing on corporate social responsibility, and for Calgary’s largest non-profit organization. As a volunteer, Greg has worked with a number of organizations including the International Association of Business Communicators, The Canadian Public Relations Society and Right to Play.

Greg has a degree in Communications from Mount Royal University (formerly Mount Royal College), where he graduated with recognition of excellence. He studied journalism at Grant MacEwan College in Edmonton and International Business Communications at the Universitat de Vic in Barcelona, Spain.

Dale Varney

Social Enterprise - Rethinking Your Organization Structure - Part 1 and 2
Wednesday, October 28, 2015

Dale is an active member of Grant Thornton’s Charity and Not-for-Profit Sector Group in Southern Ontario, leads Grant Thornton’s Not-for-Profit Sub-sector Group, and is the Ontario representative of Grant Thornton’s National Charities and Not-for-Profit Group. He was recently appointed to the Board of Directors of the Regent Park School of Music Foundation.

Dale is actively involved in the charity and not-for-profit sector. He is a graduate of the Altruvest NPO Board Match Governance Program, and presents on various topics relevant to boards and management.

Dale is also one of the technical leaders in Grant Thornton.  He recently completed a technical peer review of the Winnipeg office.

Alan Ward
Succeeding at Succession
Wednesday, October 28, 2015

Alan Ward, MBA, is a senior associate with The Portage Group and leads its HR and Organizational Development practice.  For 15 years prior, he was the Vice President, HR for Staples Canada.  Alan guided succession planning practices at Staples from the ground up in Canada to international process  excellence as a member of the Staples Global HR Management team.  He has continued to exercise his passion for succession planning as a learning partner with the Human Resources Professional Association.  In this role, Alan develops and delivers succession planning seminars for HR practitioners in Ontario.  

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